Identifying and Resolving Frequent Data Challenges

In Retail Analytics the manufacturing view provides comprehensive access to data concerning all brands associated with your brand registry. This encompasses crucial information like sales, inventory, and glance views. Nonetheless, two prevalent issues may lead to the absence or incompleteness of your manufacturing data.

Scenario 1: No Products Displayed

Scenario 2: Partial Product Absence

Based on our experience with hundreds of resolved cases, we can confidently say that this method typically yields positive results even within the initial interaction. Usually, you can expect a response indicating that the data will be rectified within the following 14 days. In the majority of instances, the issue is resolved within just 48 hours. However, if you haven't observed any improvement after 48 hours, we advise opening a new case using the same message.

Frequently, users encounter situations where a particular reporting tab within Retail Analytics fails to display or lacks any data. This issue commonly affects the B2B sales view, a feature accessible to every Amazon vendor. This report provides insights into the involvement of business customers in your sales activities.

Similar to the earlier recommendation, initiating this case typically yields positive results upon the first attempt. The key is to provide specific details about the missing information and to clearly outline the issue within the case.

If you notice items within your catalogue that aren't your own, it may indicate that other companies are incorrectly listing products under your brand, or it could be a mistake on Amazon's part during the uploading and modification of product information in their system.

Amazon's data is constantly changing. At Catapult, we collect millions of data points from Amazon every day and witness the constant fluctuations as we compare new values to previously reported values.

Duplicated manufacturing data frequently arises when multiple Vendor Central accounts exist within a single country. This occurs because both accounts are linked to your brand registry, allowing them to access all manufacturing data.

Following Amazon's transition from Brand Analytics to Retail Analytics, several derived metrics, such as CR, LBB Price, and ASP, were removed from Vendor Central. However, this doesn't imply that the data is lost. Though certain metrics are no longer displayed on Vendor Central, only one metric, the lost Buy Box rate, is genuinely unavailable. The other "lost" metrics, such as sell-through rate and conversion rate, can still be derived from the available data accessible via Amazon.

Manually calculating these metrics can be time-consuming and prone to errors. An automated solution like Catapult can streamline this process by automatically calculating and visualizing these metrics. Additionally, it offers the ability to compare metrics across various products, categories, and markets within relevant time frames.