DIGITAL SHELF HUBREACH your Brand’s full potential by Managing, optimizing and scaling your Amazon portfolio
Built for ecommerce teams, Digital Shelf Hub gives you full transparency and control over your Amazon listing portfolio. Monitor listing health, optimize content at scale, and publish directly to Amazon, powered by the first working API-based solution for Amazon Vendor Central.
TRUSTED BY BRANDS GLOBALLY
TOP FEATURES
ALL You Need for your Amazon portfolio
Listing Issue & Suppression Detection
Get full transparency into your Amazon portfolio. Identify listing issues, suppressions, and content gaps across all ASINs, listings, and vendor codes.
Generate Content
Create brand-consistent, COSMO-optimized Amazon listings from raw product data. Generate titles, bullets, descriptions, and backend keywords 10x faster.
Monitor Performance
Monitor your listings against your target state. Detect content changes, listing issues, and suppressions across all vendor codes.
Scale Across Markets
Translate and localize listings across all Amazon marketplaces. Start with master content, then scale to all EU markets with one click.
MODULES
THREE Modules for Your
AMAZON CONTENT
MODULE 1: Listing Operations
The foundation for scalable Amazon portfolio management
Get full transparency and control over your entire Amazon listing portfolio across all connected markets. Centralize all product data, content, images, and technical attributes in one system. Continuously detect listing errors, missing attributes, and content inconsistencies. Fix issues directly via UI or API. Live content is monitored against your intended listing state, making unauthorized Amazon changes immediately visible.
We analyze portfolios from 300 to 10.000 ASINs and immediately identify where to focus our efforts to best support our clients in increasing their revenue.
— Norman Wong, Sr. Content Manager, FRONT ROW
Direct API Publishing
Fix issues and push corrected content to all vendor codes at once, keeping every listing in sync.
Issue Detection
Automatically identifies suppressions, missing attributes, and listing errors so you can act before they impact sales.
Portfolio Overview
See all your listings, vendor codes, and their status across every connected marketplace in one view.
Content Monitoring
Compares your intended content against what is actually live on Amazon and flags any deviations instantly.
MODULE 2: Listing Optimizer
Turn correct listings into high-performing listings
Listing Optimizer creates complete ASIN listings from unstructured product data (Excel or PIM) using your brand voice. It generates titles, bullet points and descriptions, runs relevance and keyword checks, and optimizes content for Rufus and Cosmo, Amazon’s AI search systems. Results are ready for review and multi-market rollout, letting you scale content production and cut manual effort by up to 80%.
We’ve driven a 32% sales lift in just 8 weeks by optimizing untouched ASINs, while cutting manual effort by up to 80% with our Content AI.
— Yvana Wong, Sr. Data Product Manager, CATAPULT
Bulk Content Generation
Turn Excel or PIM exports into full ASIN listings at scale: titles, bullets and descriptions generated in your brand voice.
Keyword & Relevance Checks
Automatic keyword research and relevance scoring to ensure content maps to real Amazon search intent.
Multi‑market Localisation
Create master content and generate localized variants for multiple marketplaces for consistent international rollout.
Review Ready & Auto Upload
Produce review ready pages and push content to vendor codes via API for fast, synchronized publishing.
Benchmark visibility to outperform competitors
Understand how visible your brand and products are across countries, keywords, and placements. Get full transparency into your Share of Voice and your competitors’, so you can grow visibility, protect your presence, and plan smarter campaigns.
The module was designed to provide brands with insights into their own and competitors' visibility. These insights are crucial for understanding competitive strategies and adapting actions accordingly.
— Benjamin Weyrich, Managing Director, CATAPULT
Brand vs. Competitor Visibility
Track your total, organic, and paid Share of Voice at brand level.
Keyword-Level Analysis
Filter results by placement, product group, or keyword segment.
Strategic Media Impact
Measure media impact on visibility and adjust your mix.
GO LIVE IN DAYS NOT MONTH
SETUP
Connect your Amazon account and vendor codes. We fetch your full catalogue automatically.
OWN PRODUCT GROUPS
Organize your catalog into custom product clusters for better structure and focused reporting.
TAILORED DASHBOARDS
Save your filtered views and access exactly what you need. Every time, without setting things up again.
Improve your Amazon Content efficiently
Reach out to Daniel, our CATAPULT Sales Director, for an initial conversation today!
Your Success Is Our Priority
ONBOARDING
We’ll create a tailored onboarding plan to help you hit your most important goals, faster.
PERSONAL SUPPORT
Reach out anytime! Our team is ready to help you solve issues and uncover new opportunities.
TRAININGS
We offer expert-led trainings for different cases, so your team stays sharp and ready.
OUR TEAM
Built by Experts.
Proven in the Field.
Our solution was developed by the Tech Unit of FRONT ROW, a leading ecommerce agency group, to give their consultants and clients a better way to make data-driven decisions.
Built to support brands, CATAPULT enables them to act faster and smarter with reports that are tailored to team needs and highlight the most impactful actions.
Our Digital Shelf Hub began as an internal tool and is now available as a SaaS solution for companies around the globe, supported by a team of ecommerce experts.
WHat our userS say about US
"With CATAPULT'S dashboards, we reduced our out-of-stock by 20% on Amazon!"
René Groll
Head of E-Commerce / CDO
"We can’t imagine working without CATAPULT. We integrated it deeply into our processes, and it radically changed how we run our Amazon business!"
MARC BAUER
Head of Digital Business/ Marketing
"We love CATAPULT! Its intuitive interface lets us focus on strategy instead of manual reporting. With instant insights for our team and leadership, it helps us maximize returns on our doubled Amazon investment."
FARRAH LINDEN
Media DIrec
"CATAPULT offers us incredibly detailed data analysis, even for cross-country comparisons. This allows us to exchange information much better across departments and countries. It has significantly streamlined our daily work and made it more efficient - we're absolutely convinced by the solution."
ELENA GOMES-BUCO
International Amazon Lead
"The [CATAPULT] Bl reports help us quickly identify the root causes behind developments in our business and make better decisions as a result."
PHILIP GRäGER
User & Retail Marketing Home and Garden, Bosch Power Tools
"CATAPULT gives us the flexibility to analyze data in depth and tailor our insights. With customizable time periods and graphs, we can quickly and independently access the relevant information we need. This adaptability, combined with the modular design, convinced us."
Jörg Adelmann
Head of E-Commerce
Strong on Their Own, Even Better Together
Each module delivers strong results by itself. Combining our hubs give you even greater power, helping your brand maximize performance across every part of your Amazon business.
RETAIL HUB
Unlock the metrics that drive your bottom line.
Dive deep into your sell-in and sell-out performance with daily ASIN-level data. Analyze returns, chargebacks and CRaP to protect margins. Track price and Buy-Box trends across markets, and plan holistically with integrated media and promotion insights.
MEDIA HUB
Maximize your Amazon ad performance and ROI.
Combine Sponsored Ads, DSP, and AMC data in a single view. Track spend, impressions, and audience impact to uncover what truly drives results. Use smart budget recommendations and cross-channel insights to scale efficiently.
PORTFOLIO MANAGEMENT SOLUTION
Increase revenue by managing 100% of your ASINs.
With portfolio-wide analysis, accelerated content creation, and daily ASIN tracking, we streamline processes, uncover growth potential, and reduce manual effort by up to 80%.
FAQs
Find answers to your most pressing questions.
What is CATAPULT’s Digital Shelf Hub?
The Digital Shelf Hub is a tool for monitoring and optimizing your entire Amazon product presence. It gives you visibility into content quality, customer reviews, and brand visibility, and includes three core modules: Share of Voice, Content Monitoring, and Review Sentiment.
How does it work?
The Digital Shelf Hub securely syncs your Amazon Vendor Central accounts and transforms complex data into actionable insights. This streamlined approach eliminates the hassle of juggling multiple CSV files.
Who can use it?
The Digital Shelf Hub is designed for Ecommerce and Key Account Manager at brand manufacturers, which are active as Amazon Vendor.
What support is available?
We offer comprehensive, tailored onboarding support to help you achieve your most important goals, faster. Our experts are also available via email and website chat.
Can it handle large catalogs?
Absolutely. The tool was built to handle thousands of ASINs and provides batch recommendations to streamline work.
How much time does it take to implement the Digital Shelf Hub?
That’s really up to you! As soon as you give us access, we can handle the setup and have you up and running within 48 hours.
How much does Digital Shelf Hub cost?
The Hub is available as a full package or as individual modules, so you only pay for what you need. To ensure you get the best fit and support, reach out to our team — they’ll help you find the right setup for your goals and budget.
Can I track my competitors?
Yes. The Share of Voice module allows you to monitor competitors’ visibility, track keyword rankings, and compare placements across markets.
How do I know which content issues to prioritize?
You’ll see clear recommendations based on expected uplift, retail relevance, and deviations from your ideal content setup.
How is Digital Shelf Hub different from other Amazon BI and Monitoring tools?
Digital Shelf Hub was built over 10 years ago for FRONT ROW clients and developed with our Amazon consulting and content teams. We deeply understand brands because we’ve worked closely with them for years — globally and every day — and that quality and experience are reflected in every part of our tool. Unlike competitors that are often expensive, outdated, or slow, CATAPULT stays agile, offering flexible, modular pricing so you only pay for what you need.